Research and Planning: Metal based language in double page spread

I will be comparing examples of text used to portray a metal artist/band to an example of text used to describe a rap/R&B artist. This will be beneficial so I can see the language used in metal based text so when I write my double page spread story, the metal fans will be able to relate to the information.


Text used in the Kerrang (metal/rock) magazine:

Cancer Bats have unleashed their video for brand new single, Satellites.

The track is the opener on the Canadian hardcore punks’ upcoming album, Searching For Zero, which is out onMarch 9 next year, through Noise Church Records/BMG Rights. The record, which was produced by the legendary Ross Robinson, is up for pre-order now, with an instant grat download of lead single Arsenic In The Year Of The Snake – which you can hear at this link. Additionally, the band recently announced a co-headline run with Sheffield bruisers While She Sleeps, following Searching For Zero’s release… Keep scrolling to see those dates.

In the headline sentence, Kerrang have used the word "unleashed" instead of "brought out" or "created". They have used the idea of using a powerful verb such as "unleashed" to create an effect on the reader due to the fact it's quite a harsh word used in a different context. 

Also in the main body of text, the writers like to use dark adjectives to describe the artists involved. for example, "run with Sheffield bruisers While She Sleeps". The word "bruiser" is used as the adjective which is a darker word to describe the band. Metal is a darker sound therefore metal bands would like to be referred to similar to their music. Artists would like to sound big and powerful which adjectives are perfect for. Another example is "produced by the legendary Ross Robinson". "Legendary" is another adjective used to make Ross Robinson sound awesome. 

 From the text above, I can tell that to relate to metal fans, such as how Kerrang do it, I have to use powerful verbs and adjectives to create an effect on the reader. Also, the text is formal, no slang or abbreviated words are used, which will appeal more to young/adults.

Text used in the Vibe (R&B) magazine:

Tyrese and Snoop Dogg are always on that "Dumb Shit." Well, maybe not always but on their latest number, the fellas switch off about letting loosing once in a while. Peep how Black Ty flexes his raps on this track as well.

Straight form the start of the text, Vibe are using swear words such as "Shit". Swear words are usually used as a way to express and exaggerate points and opinions. Also swear words are know as bad words therefore when people use them, people think the are acting big, cool and don't care.  As "shit" is being used in a quote, Vibe are reaching out to the fans who have a don't care attitude and think they are cool for using bad language. 

The language is also very informal, such as "fellas", "letting loose" and "Peep how black Ty". These are words and sentences involving slang and abbreviated words which most young people tend to use. Vibe are therefore relating their text to students and teenagers who are "down" with the language.